
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Improve your online marketing skills with our course on making your website sell more. We'll teach you how to make your website easier for people to use, especially if you're selling things online. You'll learn how to use website tools to understand what people are doing on your site. We'll explain how the 'conversion funnel' works - that's how people go from just visiting your site to actually buying something. You'll also learn how to test different versions of your website to see what works best, how to make buying things on your site easier, and how to make your product pages look good with nice pictures and clear descriptions. This course will give you the skills to make real improvements to your website, get more customers, and make your marketing more successful.
Live mentoring rooms weekly
Rely on our team of specialists to assist you weekly
Imagine learning something while clearing your doubts with people who are actively working in the field? At Apoia, this is possible
Gain access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other fields and resolve your professional challenges.
Learning outcomes
Strengthen your development in the practical skills listed below
Make your website easy to use: Improve the experience for people so they stay longer and do more.
Understand what people do on your website: Use tools to see where people click and what they look at.
Improve how people buy things on your website: Understand the numbers to get more people to buy.
Try out different versions of your website: Run tests to see what changes make things better.
Make buying things easier: Stop people from leaving their shopping carts and sell more.