Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock the potential of programmatic advertising with our Programmatic Buying Course, designed for communication professionals eager to excel. Master budget planning, optimise costs, and allocate resources effectively across platforms. Dive into ad formats, cross-platform strategies, and audience targeting techniques. Learn to measure campaign success with key performance indicators and data analysis tools. Enhance your creative skills with compelling ad copy and engaging visuals. Elevate your advertising expertise today!
Live mentoring sessions every week
Rely on our team of specialists to assist you weekly
Imagine learning while clearing your doubts with professionals already in the field! At Apoia, this is possible
Access open sessions with various industry professionals
Expand your network
Share experiences with specialists from diverse fields and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master budget allocation: Optimise ad spend across diverse platforms effectively.
Select ad platforms: Identify and choose the best platforms for your campaigns.
Analyse audience data: Use tools to research and target your ideal audience.
Measure campaign success: Track, analyse, and interpret key performance metrics.
Design compelling ads: Create visually engaging and persuasive ad content.