Google Ads Advertising Expert Course

What will I learn?

Become a master of Google Ads with our Google Ads Advertising Expert Course, tailored for Kenyan advertising professionals looking to level up. Dig deep into ad group setup, keyword research, and strategies for targeting the right audience to make your campaigns shine. Learn how to write ads that grab attention and make sure your landing pages convert visitors into customers. Get the inside scoop on budgeting, bidding smart, and keeping a close eye on your campaigns. Boost your advertising skills with practical, top-notch lessons that you can use right away to see real results.

Apoia's Unique Benefits

Online and lifetime access to courses
Certificate adhering to educational standards
Printable PDF summaries
Online support available at all times
Select and organize the chapters you want to study
Customize the course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance your practical skills listed below

Learn how to set up your ad groups like a pro for the best campaign performance.

Write ad copy that convinces people and gets them clicking and buying.

Do smart keyword research to leave your competitors in the dust.

Make your landing pages super effective at turning visitors into customers.

Use advanced audience targeting to reach the exact people you want.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It does not equate to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.