Google Ads Advertising Expert Course

What will I learn?

Become a Google Ads whiz with our Google Ads Advertising Expert Course, designed for advertising professionals keen to excel. Dive into ad group structuring, keyword research, and audience targeting strategies to boost your campaigns. Learn to craft compelling ad copy and optimise landing pages for maximum conversion. Gain insights into budgeting, bidding techniques, and campaign monitoring. Elevate your advertising skills with practical, high-quality content tailored for immediate impact and success.

Apoia's Differentials

Online and lifetime course
Certificate following educational standards
PDF summaries for download
Online support always available
Select and arrange the chapters you wish to study
Set the course workload
Practical activities marked instantly
Study anytime, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Master ad group structuring for optimal campaign performance.

Craft persuasive ad copy to boost engagement and conversions.

Conduct effective keyword research to outshine competitors.

Optimise landing pages for higher conversion rates.

Implement advanced audience targeting for precise reach.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.