Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Elevate your marketing career with our Public Relations Course, designed for professionals seeking to master media strategy and relations. Learn to craft effective media plans, build strong journo relationships, and write impactful press releases. Explore sustainable tech trends and refine your media pitching techniques. Gain skills in crisis management to protect your brand's reputation. This concise, high-quality course offers practical insights to enhance your PR expertise and drive success.
Weekly live mentoring sessions
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Develop media strategies: Craft effective plans for media engagement and outreach.
Build journo relations: Foster strong connections with media professionals.
Write impactful press releases: Create clear, compelling press content.
Manage media crises: Formulate plans to handle and mitigate media crises.
Personalise media pitches: Tailor pitches to align with journo interests.