Google Ads Advertising Expert Course

Preview certificate

What will I learn?

Master the ins and outs of Google Ads with our Google Ads Advertising Expert Course, perfect for advertising professionals who want to level up their skills. Learn how to structure ad groups, do keyword research, and target the right audience to make your campaigns even better. You'll also learn to write ad copies that grab attention and optimize landing pages to get more conversions. Plus, you'll get tips on budgeting, bidding strategies, and how to keep an eye on your campaigns. Boost your advertising game with practical, high-quality content that you can use right away to see results.

Apoia's Unique Features

Online and lifetime access to courses
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Set your own course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Strengthen your practical skills in the areas listed below.

Master ad group structuring for optimal campaign performance.

Craft persuasive ad copy to boost engagement and conversions.

Conduct effective keyword research to outshine competitors.

Optimize landing pages for higher conversion rates.

Implement advanced audience targeting for precise reach.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.