
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Level up your digital marketing skills with our Conversion Funnel Optimization Course. Go deep into improving user experience for e-commerce, become a master of analytics tools to understand how users behave, and get to know the ins and outs of conversion funnels. Learn how to set up proper A/B tests, optimize the cart and checkout bits, and make your product pages shine with good visuals and descriptions that really grab people. This course will let you make changes that matter and measure how well they work, so you can drive conversions and do better in your marketing.
Live mentoring sessions weekly
Count on our team of specialists to assist you weekly
Imagine learning something while clearing your doubts with people already working in the field? At Apoia, this is possible
Access open sessions with various professionals
Expand your network
Exchange experiences with specialists from other domains and overcome your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Become a pro at website usability: Make the user experience better so people stay longer.
Analyze how users behave: Use heatmaps and analytics to get insights.
Optimize conversion funnels: Understand the numbers to boost conversions.
Run A/B testing: Do experiments to keep getting better.
Streamline the checkout process: Stop people from abandoning their carts and sell more stuff.