
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock di power of Facebook Analytics wit our full course wey we design for communication professionals dem. Go deep inside key performance indicators (KPIs), master conversion and engagement metrics, and explore reach and impressions. Learn how to make Facebook advertising better through targeting, budgeting, and different types of ads. Sharpen your data analysis skills wit Excel, data visualization, and some basic statistics. Become proper expert for calculating campaign metrics like CTR and ROAS. Develop insights wey you fit use do something, and make your reporting and presentation skills shine so you fit communicate well.
Live mentoring sessions weekly
Rely on our team of specialists to assist you weekly
Imagine learning while clarifying doubts with those already in the field? At Apoia, this is possible
Gain access to open sessions with various market professionals
Expand your network
Exchange experiences with specialists from different areas and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills below
Master KPIs: Analyze conversion, engagement, and reach metrics well-well.
Optimize Ads: Use targeting, budgeting, and different ad formats to get better results.
Excel in Data: Use Excel and visualization to get proper insights from data.
Calculate Metrics: Calculate CTR, ROAS, and conversion rates correctly.
Craft Reports: Create reports wey clear, wey get impact wit visual aids.