Pay Per Click Course

What will I learn?

Learn how to use Pay Per Click advertising well with our full training for people who work in communication. We will look at how to plan your money, choose where to put your ads, and find the right people to show your ads to, so your campaigns work best. You'll learn to write good ads, find the right words to use, and know if your ads are working by looking at the important numbers. Get better at using Google and Facebook Ads, making sure your landing page is good, and understanding the numbers. Become an expert in advertising with our training that is clear, short, and gives you practice.

Develop skills

Enhance the practical skills listed below

Manage PPC money: Make sure you spend the right amount of money on ads to get the most back.

Choose places for ads: Pick the best places to put your ads so you reach the right people.

Understand important numbers: Know how to read the numbers and see if your ads are doing well.

Find the right people: Know who your customers are and find them with your ads.

Write good ads: Write ads that make people want to buy things.

Suggested summary

Workload: between 4 and 360 hours

Before beginning, feel free to change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course focused on personal and professional development. It is not akin to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.