Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Learn how to write top-notch SEO copy with our detailed course made for digital marketing gurus in Zambia. Get to grips with the basics of SEO, find out the best ways to optimise your pages, and explore advanced ways to find the right keywords. Improve your blog writing by making sure your posts are SEO-friendly and using good linking strategies. Make your content shine with powerful keywords and write meta descriptions that grab attention. Boost your marketing game by knowing your target audience and creating copy that is both interesting and convincing.
Live mentoring sessions weekly
Rely on our specialists to support you weekly
Imagine learning something while clearing your doubts with people who already work in the field? With Apoia, this is possible.
Gain access to open sessions with various industry professionals.
Expand your network.
Exchange experiences with specialists from other fields and resolve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Know your SEO basics: Understand the core ideas and ways of doing SEO.
Use the right keywords: Find and use strong keywords smoothly in your writing.
Write awesome SEO blogs: Structure blog posts that people love and that search engines also like.
Write copy that sells: Balance giving information with writing in a way that makes people want to buy or take action.
Create meta descriptions that work: Write short, catchy meta descriptions that include keywords.