
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Master the art of SaaS marketing with our comprehensive course designed for communication professionals. Dive into key areas like KPI measurement, customer persona development, and competitive analysis. Learn to craft effective content strategies and explore diverse marketing channels. Gain insights into budgeting and timeline management to optimise your campaigns. This course equips you with practical skills to excel in the dynamic SaaS landscape, ensuring your strategies are data-driven and impactful.
Live mentoring sessions weekly
Count on our team of specialists to assist you weekly
Imagine learning something while clarifying your doubts with people who already work in the field? At Apoia this is possible
Access open rooms with various industry professionals
Expand your network
Share experiences with specialists from other areas and tackle your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master KPI analysis: Track and optimise marketing performance effectively.
Develop customer personas: Craft targeted strategies for diverse audiences.
Conduct competitive analysis: Identify and leverage market opportunities.
Plan content strategy: Create engaging and impactful marketing content.
Manage marketing budgets: Allocate resources for maximum ROI.