Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
This comprehensive Amazon PPC course, adapted for digital marketing professionals in Eritrea, will help you master Amazon PPC. You'll delve into the fundamental principles of PPC advertising, understanding the crucial metrics involved, and familiarizing yourself with the different types of Amazon ads available. You'll learn how to conduct thorough keyword research, optimize your bids, and strategically target your desired audience. Furthermore, you'll refine your skills in monitoring your campaigns, adapting your strategies as needed, and accurately measuring your return on investment (ROI). With practical insights and high-quality content tailored for the Eritrean context, this course empowers you to significantly improve your ad performance and achieve success on Amazon.
Weekly live mentoring sessions
Count on our team of specialists to assist you every week
Imagine learning while clearing doubts with professionals already working in the field? At Apoia, this is possible
Access to open rooms with various market professionals
Expand your network
Share experiences with specialists from other fields and tackle your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master the basics of Amazon PPC: Learn the key metrics and understand the different ad types.
Optimize keywords: Find the best high-performing keywords, both long-tail and short-tail.
Use effective bidding strategies: Balance manual and automatic bidding for optimal results.
Analyze how well your campaigns are doing: Improve your click-through rate (CTR) and conversion rates effectively.
Measure your return on investment (ROI): Set achievable goals and grow your PPC campaigns efficiently.