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  3. B2B Marketing Course

B2B Marketing Course

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Basic course of 4 hours free

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Completion certificate

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AI tutor

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Practical activities

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Online and lifelong course

Learn how the plans work

Values after the free period

Free basic course

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Complete unitary course

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Annual subscription

Unlimited online content

... monthly

Workload:18 hours

What will I learn?

Enhance your marketing abilities with our B2B Marketing Course, created for professionals who desire to succeed in the constantly evolving field of business-to-business marketing. Delve into important topics such as campaign management, budgeting, and resource allocation. Perfect the skill of identifying target audiences through industry analysis and market segmentation. Utilize modern tools and technologies, including CRM systems and marketing automation. Learn how to measure success with data-driven insights and KPIs, ensuring that your strategies are both successful and effective. (ናይ B2B ማርኬቲንግ ክእለትካ ኣዕብዮ። እዚ ኮርስ እዚ ንውፉያት ሰራሕተኛታት ኣብዚ ተለዋዋጢ ዓለም ናይ ቢዝነስ ን ቢዝነስ ንምስራሕ እዩ ተዳልዩ ዘሎ። ከም ኣመራርሓ ወፍሪ፣ ምምዳብ በጀት፣ ከምኡ'ውን ምምቕቓል ጸጋታት ዝኣመሰሉ ኣገደስቲ ኣርእስታት ክትመሃሩ ኢኹም። ንዒላማ ዝኾኑ ተዓዘብቲ ብትሕተ-ቅርጺ ትንተናን ፈልሲ ገበያን ብትኽክል ክትፈልዩ ትኽእሉ። ከም CRM ሲስተምን ኣውቶሜሽን ማርኬቲንግን ዝኣመሰሉ ዘመናዊ መሳርሒታት ተጠቐሙ። ስትራተጅታትኩም ውጽኢታውን ኣሳልጦ ዘለዎን ምዃኑ ንምርግጋጽ፡ ብውሂብ ዝተደገፉ ምርምራትን KPIsን ብኸመይ ከም እትለክዑ ተምሃሩ።)

Weekly live mentoring sessions

Count on our team of specialists to assist you every week

Imagine learning while clearing doubts with professionals already working in the field? At Apoia, this is possible

Access to open rooms with various market professionals


Expand your network


Share experiences with specialists from other fields and tackle your professional challenges.

Learning outcomes

Strengthen the development of the practical skills listed below

Master B2B campaign management: Plan, budget, and allocate resources effectively. (ኣገባብ ኣመራርሓ ወፍሪ B2B ምልላይ፡ ብትኽክል ክትምድብ፣ በጀት ክትሰርሕ፣ ከምኡ'ውን ንብረታት ክትመድብ)።

Analyze and optimize campaigns: Use data to measure success and refine strategies. (ወፍርታት ምትንታንን ምምሕያሽን፡ ንውጽኢት ንምልካዕን ስትራተጅታት ንምምሕያሽን ውሂብ ተጠቐም።)

Leverage B2B marketing tools: Implement CRM, analytics, and automation systems. (መሳርሒታት B2B ምጥቃም፤ CRM፣ ትንተናዊ መሳርሒን ከምኡ'ውን ሲስተማት ኣውቶሜሽን ምትግባር)።

Identify target audiences: Conduct industry analysis and develop customer personas. (ንዒላማ ዝኾኑ ተዓዘብቲ ምልላይ፤ ትንተናዊ ትሕተ-ቅርጺ ምክያድን ገጽታታት ተጠቃሚ ምርማርን)።

Develop strategic marketing plans: Craft content, outreach, and digital strategies. (ስትራተጂያዊ ትልሚታት ምምዕባል፤ ትሕዝቶ ምፍጻም፣ ዲጂታላዊ ስትራተጅታት ምጽፋፍን ምዝርጋሕን)።