Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Master the art of search engine marketing with our SEM Specialist Course, designed for digital marketing professionals seeking to excel. Delve into comprehensive modules on Google Ads budget management, keyword research techniques, and campaign structure. Learn to craft compelling ad copy, optimise performance, and analyse data insights effectively. Gain practical skills in compiling reports and presenting findings. Elevate your marketing strategies with high-quality, concise, and practice-oriented content tailored for success.
Live mentoring sessions weekly
Count on our team of specialists to assist you weekly
Imagine learning something while clearing your doubts with experienced professionals? At Apoia, this is possible
Have access to open sessions with various market professionals
Expand your network
Exchange experiences with specialists from other fields and resolve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master campaign reporting: Compile and present insightful campaign reports.
Optimise budgets: Allocate and manage Google Ads budgets effectively.
Conduct keyword research: Analyse competition and use research tools.
Enhance ad copywriting: Craft compelling headlines and calls-to-action.
Monitor performance: Track and optimise key performance indicators.