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Marketing Psychology Course

What will I learn?

Uncover the inside story on how people behave when dem dey buy things with our Marketing Psychology Course, wey e be make for communication professionals wey dey hungry sey dem wan make dem campaign demma top. Enter inside psychographic segmentation, come understand the main psychological things wey dey trigger people, plus how to use emotion for decision-making. Learn how to create slogans wey go touch people heart, design promotions wey dey target, and how to use social proof well. Check if your campaign dey go well top, so you go know sey your strategies dey land well and dey bring results. Sign up now so you go change the way you dey do marketing.

Apoia's Unique Features

Online courses available for life
Certificate issued in line with educational standards
Printable PDF summaries
Online assistant available at all times
Select and arrange the chapters you wish to study
Set your preferred course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance the development of the practical skills listed below

Master psychographic segmentation so you go fit target different types of people well.

Analyze how people behave so you go fit predict when dem go buy something.

Create slogans wey go touch people heart and make dem mind dey.

Use social proof well so people go trust your brand and believe you.

Measure how your campaign dey go through how people dey respond and how e dey affect sales.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and workload.

  • Select which chapter to begin with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You can generate additional chapters like the examples below

This is a free course, aimed at personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.