Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock the power of your management and administration skills with our B2B Lead Generation Course, tailored for Ghana. Delve deep into finding the right customers, creating customer 'profiles' that fit well, and understanding how the market is divided. Learn good ways of getting leads, like email campaigns, sharing helpful information ('content marketing'), and using social media to reach out. Develop plans that match what the company wants to achieve, manage things well, and know how to measure success using important numbers ('KPIs'). Improve your job prospects by learning how to find good leads that can help the business grow.
Live mentoring rooms weekly
Count on our team of specialists for assistance each week
Imagine learning something while resolving your queries with professionals already in the field? At Apoia, this is a reality
Gain access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from different fields and address your professional challenges.
Learning outcomes
Enhance your development of the practical skills listed below
Become a master at knowing which leads are good: Check and improve how well leads perform.
Develop KPI strategies: Set and keep track of key performance indicators that matter to the company
Learn to craft reports that make sense: Create presentations that are easy to understand and have impact.
Know how to find your target market: Divide the market and understand what is trending in those industries.
Put lead generation tactics to work: Run email, content, and social media strategies effectively.