Digital Marketing Analytics Course

What will I learn?

Improve your communication career with our Digital Marketing Analytics Training. It's made for professionals who want to get good at using data to make marketing plans. You'll learn how to share out your money, make the best use of the channels that are working well, and check if your spending is worth it. You'll become an expert in key performance indicators (KPIs), understanding data, and using analytics tools. You'll also get better at writing reports, understanding social media numbers, pay-per-click (PPC) advertising, and email marketing plans. This short, top-quality training will give you the power to make marketing decisions that really make a difference.

Apoia's Unique Features

Online course accessible for life
Certificate compliant with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Make your marketing money go further: Share out your resources so they have the biggest impact and work well.

Understand KPIs: Master the important numbers to make marketing decisions based on data.

Show data visually: Create good visuals to explain what you've learned clearly.

Make social media better: Get more people involved and target the right people.

Improve PPC campaigns: Get the best return on your investment by making your ads better.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.