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Marketing Analyst Course

What will I learn?

Boost your marketing work with our Marketing Analyst Training Programme, designed for professionals who want to be proper with data-driven strategies. Dig deep into key performance indicators, learn how to calculate conversion rates and click-through rates, and use data analysis tools like Excel and Google Sheets well. Get better understanding of how each marketing channel is doing, make campaigns better, and understand Return on Investment. Create good reports and present findings from data with confidence. Join us to change your analytical skills and make marketing successful.

Apoia's Unique Features

Online course accessible for life
Certificate compliant with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Be a master at KPI analysis: Follow and improve marketing performance well.

Excel skills: Analyse data with precision using Excel and Google Sheets.

ROI calculation: Be confident in evaluating how profitable marketing campaigns are.

Develop Insights: Identify trends and improve marketing strategies.

Report writing: Deliver clear, useful presentations that show the data properly.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.