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Web Analytics Specialist Course

What will I learn?

Become a proper digital marketing expert with our Web Analytics Specialist Training. Learn about e-commerce numbers dem dey important, and find out plenty things about how long people dey on the website, why dem dey leave quick, and how dem dey turn into customers. Make your skills strong for showing data in pictures, seeing patterns, and knowing which way things dey go. Look at how people dey use the website, make landing pages better, and check where traffic dey come from, like people wey search, people wey pay for adverts, and social media. Learn how to make fine reports and give good advice so your marketing go do well.

Apoia's Unique Features

Online course accessible for life
Certificate compliant with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, without needing internet access

Develop skills

Strengthen the development of the practical skills listed below

Learn e-commerce numbers well: Check how long people dey on the website and how many dey buy something.

Show data in pictures: Use different tools to see patterns and know which way things dey go with how people dey use the website.

Make the website better for people: Know how people dey move through the website and make pages wey people dey leave quick better so dem go stay.

Make fine reports: Make data simple and use pictures to show what you don find out.

Make traffic from different places better: Check people wey search, people wey pay for adverts, and social media to see which one dey work well.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.