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Digital Marketing Crash Course

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What will I learn?

Unleash the potential of digital marketing with our comprehensive Digital Marketing Intensive Course, designed specifically for communications professionals in Ireland. Delve into crucial topics like SEO, target audience analysis, and the basics of digital marketing. Master budget-conscious tools, email marketing, and content strategies to maximise ROI. Refine your skills in social media marketing and learn how to create captivating campaigns. This top-notch, practical course is your pathway to becoming a digital marketing whizz.

Apoia's Advantages

Online and lifetime access to courses
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you'd like to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, no internet required

Develop skills

Strengthen the development of the practical skills listed below

Master SEO: Improve visibility with local and on-page approaches.

Audience Insight: Analyse demographics and online behaviour patterns.

Email Campaigns: Develop and evaluate impactful email marketing.

Content Strategy: Produce and share engaging content.

Social Media: Connect and develop communities on key platforms.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.