
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock the power of programmatic marketing with our comprehensive course, specially designed for communications professionals. Delve into the major platforms, learn how to plan and run campaigns, and master budgeting to get the best return. Explore creative ad strategies, audience targeting and performance analytics to optimise your campaigns. Focusing on practical, high-quality content, this course gives you the skills to do well in the fast-moving world of digital advertising. Sign up now to change your marketing approach for the better.
Live mentoring rooms weekly
Rely on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia, this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master platform features: Compare and make the most of the main programmatic platforms.
Plan effective campaigns: Develop timelines and carry out successful strategies.
Optimise budgets: Allocate resources to get the best bang for your buck.
Craft compelling ads: Choose formats and put creative best practices into action.
Analyse performance: Use data and KPIs to keep track of and improve campaign success.