Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock the potential of email marketing with our Email List Building Course, tailored for comms professionals keen to get ahead. Master audience identification through psychographic profiling, behavioural segmentation, and demographic analysis. Learn to plan and run impactful campaigns by picking the right channels and making the most of your resources. Measure success with key performance indicators and conversion analysis. Hone your skills in crafting value propositions, designing opt-in forms, and using lead magnets for maximum engagement and growth.
Live mentoring rooms weekly
Rely on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia, this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master audience profiling: Identify and understand target demographics effectively.
Run marketing campaigns: Plan and implement successful multi-channel strategies.
Analyse campaign success: Measure conversion rates and key performance indicators.
Design high-conversion forms: Create opt-in forms with essential elements and principles.
Craft value propositions: Develop compelling, customer-centric messages for engagement.