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Practical Digital Marketing Course

What will I learn?

Up your digital marketing game with our Practical Digital Marketing Course (Irish Edition), tailored for professionals looking for actionable insights. Get a handle on key areas like measuring marketing success using KPIs and data analysis, exploring digital marketing channels such as search engine marketing, social media, and email strategies. Keep up with the latest trends in e-commerce and sustainable marketing, understand target audiences, and optimise budgets for maximum return on investment. Develop effective content strategies to engage your audience and turn them into customers.

Apoia's Advantages

Online and lifetime access to courses
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you'd like to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, no internet required

Develop skills

Strengthen the development of the practical skills listed below

Master KPIs: Track and measure marketing success effectively, like a pro.

Analyse Data: Interpret marketing data for strategic insights

get the full picture.

Optimise Channels: Enhance search, social, and email marketing

make 'em sing.

Target Audiences: Implement interest and behaviour-based targeting

know your audience inside and out.

Budget Smartly: Allocate resources for maximum ROI

get the most bang for your buck.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.