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Digital Strategy Course

What will I learn?

Take your management and admin skills to the next level with our Digital Strategy Course, designed to empower professionals with the latest digital marketing insights. Master current trends like influencer marketing and personalisation, and learn how to define objectives, segment audiences, and allocate budgets effectively. Get to grips with SWOT analysis, implementation planning, and performance measurement. This concise, high-quality course gives you the tools to thrive in the digital landscape, making sure your strategies are both innovative and have a real impact.

Apoia's Advantages

Online and lifetime access to courses
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you'd like to study
Set your own course workload
Instant feedback on practical activities
Study at your convenience, no internet required

Develop skills

Strengthen the development of the practical skills listed below

Master digital marketing trends: Keep up-to-date with influencer and personalisation tactics.

Set SMART objectives: Define clear, measurable goals for digital success.

Conduct SWOT analysis: Identify strengths, weaknesses, opportunities, and threats.

Allocate budgets wisely: Optimise resources across digital channels for cost-effectiveness.

Track KPIs effectively: Measure performance to fine-tune strategies and achieve goals.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.