Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Master the ins and outs of search engine marketing with our SEM Specialist Course, designed for digital marketing professionals lookin' to get ahead. Delve into comprehensive modules on Google Ads budget management, keyword research techniques, and campaign setup. Learn how to write brilliant ad copy, optimise performance, and analyse data insights like a pro. Get proper practical skills in putting reports together and presentin' your findings. Give your marketing strategies a boost with top-notch, concise, and practice-driven content geared towards success.
Live mentoring rooms weekly
Rely on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia, this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master campaign reporting: Put together and present campaign reports that'll give everyone a proper insight.
Optimise budgets: Divvy up and manage Google Ads budgets properly.
Conduct keyword research: Analyse the competition and use research tools to your advantage.
Enhance ad copywriting: Craft head-turnin' headlines and calls-to-action.
Monitor performance: Keep an eye on and optimise key performance indicators.