Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Unlock the potential of Facebook Analytics with our detailed course designed for communications professionals in India. Delve deep into key performance indicators, become proficient in conversion and engagement metrics, and explore reach and impressions specific to the Indian audience. Learn to optimize Facebook advertising through refined targeting, budgeting strategies suitable for the Indian market, and relevant ad formats. Sharpen your data analysis skills using Excel, data visualization techniques, and foundational statistical concepts. Gain expertise in calculating essential campaign metrics like CTR and ROAS. Develop actionable insights applicable to the Indian context and refine your reporting and presentation skills for impactful communication tailored for an Indian audience.
Live mentoring sessions every week
Rely on our team of specialists to assist you weekly
Imagine learning while clearing your doubts with professionals already in the field! At Apoia, this is possible
Access open sessions with various industry professionals
Expand your network
Share experiences with specialists from diverse fields and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master KPIs: Effectively analyze conversion, engagement, and reach metrics relevant to the Indian market.
Optimize Ads: Utilize precise targeting, budgeting, and ad formats for superior results specific to the Indian demographic.
Excel in Data: Leverage Excel and data visualization for insightful analysis pertinent to Indian consumer behaviour.
Calculate Metrics: Accurately determine CTR, ROAS, and conversion rates in the context of Indian campaigns.
Craft Reports: Develop clear, impactful reports with visual aids tailored for Indian stakeholders.