Amazon PPC Course
What will I learn?
Become an expert in Amazon PPC with our in-depth course tailored for digital marketing professionals in India. Delve into the core principles of PPC advertising, understand crucial metrics, and explore the different types of Amazon Ads available. Learn how to conduct effective keyword research, optimise bids, and strategically target your desired customer base. Sharpen your abilities to monitor campaigns, fine-tune strategies, and calculate Return on Investment (ROI). Packed with practical insights and high-quality content, this course will equip you to significantly improve ad performance and achieve success on Amazon India.
Develop skills
Enhance the development of the practical skills mentioned below
Master the basics of Amazon PPC: Understand important metrics and ad formats.
Optimize keywords: Find top-performing long-tail and short-tail keywords.
Implement bidding strategies: Use a mix of manual and automated bidding for best results.
Analyze campaign performance: Effectively improve Click-Through Rate (CTR) and conversion rates.
Measure ROI: Set achievable targets and scale your PPC campaigns efficiently.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Choose which chapter to start with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can add
You will be able to generate more chapters like the examples below
This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but provides practical and relevant knowledge for your professional journey.