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Beginner Digital Marketing Course

What will I learn?

Unlock the fundamentals of digital marketing with our Digital Marketing Course for Beginners. Learn how to identify and analyse your target audience using behavioural, demographic, and psychographic profiling methods. Understand the basics of digital marketing, its importance for business growth, and the key metrics to track. Learn to create effective marketing plans by combining content and channels, setting goals, and measuring results. Explore digital marketing channels like social media, email marketing, and search engines, and become proficient in content creation strategies. Enroll now to boost your marketing skills!

Apoia's Advantages

Online course with lifetime access
Certificate aligned with educational standards
PDF summaries for download
24/7 online support available
Select and sequence the chapters you wish to study
Customize the course duration
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance the development of the practical skills mentioned below

Target Audience Analysis: Master demographic and psychographic profiling techniques to understand your customers.

Digital Marketing Basics: Understand key performance indicators (KPIs) and their importance in growing a business.

Strategic Planning: Develop and adapt successful digital marketing strategies for the Indian market.

Channel Optimisation: Effectively use social media, email marketing, and search engine marketing to reach your target audience.

Content Strategy: Create and schedule engaging digital content to connect with potential customers.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but provides practical and relevant knowledge for your professional journey.