
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Enhance your digital marketing skills with our Conversion Funnel Optimisation Course. Delve into user experience improvements for e-commerce, become proficient in using analytics tools to understand user behaviour, and grasp the complexities of conversion funnels. Learn to set up effective A/B tests, optimise cart and checkout processes, and refine product pages with high-quality visuals and persuasive descriptions. This course will enable you to implement and measure impactful changes, thereby driving conversions and enhancing your marketing success.
Live mentoring sessions every week
Rely on our team of specialists to assist you weekly
Imagine learning while clearing your doubts with professionals already in the field! At Apoia, this is possible
Access open sessions with various industry professionals
Expand your network
Share experiences with specialists from diverse fields and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master website usability: Improve user experience for better engagement.
Analyse user behaviour: Use heatmaps and analytics to gain insights.
Optimise conversion funnels: Understand metrics to improve conversions.
Conduct A/B testing: Implement experiments for continuous improvement.
Streamline checkout process: Reduce cart abandonment and increase sales.