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Email Marketing Course

What will I learn?

Become proficient in email marketing with our detailed course tailored for digital marketing professionals in India. Delve into performance metrics, learn to measure conversion rates relevant to the Indian market, and define key performance indicators. Create impactful campaigns by setting clear objectives and developing relevant key messages for the Indian audience. Identify target audiences through demographic analysis and segmentation techniques specific to the Indian consumer. Stay updated with the latest trends, optimise engagement, and personalise emails using tools like Canva and Mailchimp. Enhance your email strategy today!

Apoia's Advantages

Online course with lifetime access
Certificate aligned with educational standards
PDF summaries for download
24/7 online support available
Select and sequence the chapters you wish to study
Customize the course duration
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance the development of the practical skills mentioned below

Master conversion metrics: Analyse and improve email performance effectively, focusing on Indian market benchmarks.

Craft compelling messages: Develop persuasive email content and subject lines tailored for the Indian audience.

Personalise email designs: Use tools like Canva for tailored email layouts, considering Indian cultural preferences.

Identify target audiences: Segment and profile for precise email targeting, considering Indian demographics and consumer behaviour.

Optimise engagement strategies: Boost open and click-through rates efficiently, applying strategies relevant to Indian users.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but provides practical and relevant knowledge for your professional journey.