Email Marketing Crash Course
What will I learn?
Unlock the potential of email marketing with our Email Marketing Crash Course (India Edition), crafted for Indian digital marketing professionals aiming to boost their expertise. Delve into creating and managing email databases, mastering segmentation strategies, and maintaining database hygiene. Learn to develop captivating content with attention-grabbing subject lines and personalised calls-to-action. Ensure compliance with Indian email marketing regulations and ethical standards. Define clear campaign objectives, design visually appealing emails, and assess performance metrics to maximise your campaign's impact.
Apoia's Advantages
Develop skills
Enhance the development of the practical skills mentioned below
Master segmentation: Customise emails for targeted audience engagement, ensuring relevance to the Indian market.
Ensure deliverability: Optimise email reach and inbox placement within the Indian context.
Craft compelling content: Write engaging subject lines and CTAs that resonate with Indian audiences.
Design responsive emails: Create visually appealing, adaptable designs suitable for diverse devices used in India.
Analyse performance: Measure and improve campaign effectiveness, focusing on key metrics relevant to the Indian market.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Choose which chapter to start with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can add
You will be able to generate more chapters like the examples below
This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but provides practical and relevant knowledge for your professional journey.