
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Become proficient in search engine marketing with our SEM Specialist Course, tailored for digital marketing professionals aiming for excellence. Delve into detailed modules covering Google Ads budget management, keyword research methods, and campaign structure. Learn to develop effective ad copy, improve performance, and analyse data insights practically. Develop skills in compiling reports and presenting findings. Enhance your marketing strategies with high-quality, succinct, and practice-driven content designed for success.
Live mentoring sessions every week
Rely on our team of specialists to assist you weekly
Imagine learning while clearing your doubts with professionals already in the field! At Apoia, this is possible
Access open sessions with various industry professionals
Expand your network
Share experiences with specialists from diverse fields and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master campaign reporting: Compile and present insightful campaign reports, ideal for client presentations.
Optimise budgets: Allocate and manage Google Ads budgets efficiently to maximise ROI.
Conduct keyword research: Analyse the competitive landscape and utilise research tools to identify high-potential keywords.
Enhance ad copywriting: Develop compelling headlines and calls-to-action that resonate with the Indian audience.
Monitor performance: Track and optimise key performance indicators to achieve campaign goals.