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Crisis Communication Course

What will I learn?

Become a master in communicating during tough times with our in-depth course designed for advertising pros. You'll learn how to know and work with the important people involved, handle tough questions from the media, and deal with public anger properly. We'll cover the basics of managing crises, making smart communication plans, and using media to get the best results. You'll also learn how to check if your efforts are working using success measures and feedback. Get the skills you need to handle any crisis with confidence and accuracy.

Apoia's Unique Benefits

Online and lifetime access to courses
Certificate adhering to educational standards
Printable PDF summaries
Online support available at all times
Select and organize the chapters you want to study
Customize the course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance your practical skills listed below

Know your stakeholders: Identify and prioritize the key players when a crisis hits.

Handle media questions: Respond well and professionally to media challenges.

Create clear messages: Develop communication that's easy to understand and has an impact for different groups of people.

Use social media well: Take advantage of platforms to communicate quickly during a crisis.

Check your strategies: Measure how well your crisis response is working and make changes to improve it.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It does not equate to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.