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Google Ads Strategist Course

What will I learn?

Become a master of digital marketing with our Google Ads Strategist Course, specifically tailored for Kenyan professionals looking to excel. Learn how to write powerful ad copy, making sure it aligns with your brand and using strong call-to-action techniques. We'll cover how to manage your budget to get the best return on investment (ROI), develop smart keyword strategies, and explore all the different types of Google Ads campaigns. Improve how you talk to clients by creating reports that really show the impact and stay up-to-date with the basics of digital marketing. Boost your skills by using performance metrics and KPIs to drive success.

Apoia's Unique Benefits

Online and lifetime access to courses
Certificate adhering to educational standards
Printable PDF summaries
Online support available at all times
Select and organize the chapters you want to study
Customize the course workload
Instant feedback on practical activities
Study anytime, no internet required

Develop skills

Enhance your practical skills listed below

Become a top ad copywriter: Create Google Ads that are both persuasive and represent your brand well.

Make the most of your budget: Get the highest ROI through clever budget management.

Develop strong keyword strategies: Build keyword lists that are effective and well-balanced.

Improve your reporting skills: Communicate your results effectively with impactful reports.

Analyze performance: Track your progress and adjust your strategies using important metrics.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It does not equate to a technical, undergraduate, or postgraduate course, but offers practical and relevant knowledge for your professional journey.