
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Open your eye to how signs work with our Big Shot Semiotics Study Program! This program is for Liberian people who want to be the best in advertising work. You will learn how to study the people you want to talk to in your ads, understanding who they are and what they like, so you can make ads that really touch them. You will also learn how to look at ads and see what the pictures, sounds, and symbols really mean. You go understand how our Liberian culture and the way we live affect how we see ads. You will learn how to tell if an ad is good or not, and how to write good reports and talk about what you find out. Step up your advertising game today!
Weekly live mentoring sessions
Count on our specialists to assist you weekly
Imagine learning something while clearing your doubts with professionals already in the field? At Apoia, this is possible
Access open rooms with various market professionals
Expand your network
Exchange experiences with specialists in different areas and tackle your professional challenges.
Learning outcomes
Strengthen your practical skills listed below
Study who you are talking to: Learn about our Liberian people, what they like, and how they live, so you can make ads that they will listen to.
Understand signs and symbols: Learn to see what the pictures, sounds, and signs in ads really mean.
Know our Liberian culture: Understand how our culture and way of life change how we see ads.
Tell if an ad is good: Learn how to know if an ad is working and look at examples of ads that did well.
Write good reports: Learn to write clear reports and talk about what you find when you study ads.