Principles of Marketing Course
What will I learn?
Learn the main things about marketing with this course, made for people who really want to be good at it. We'll start with setting goals and seeing how well you're doing, using things like KPIs. You'll learn how to do market research by understanding what customers want and checking out what other companies are doing. You'll also learn how to make good plans for telling people about your product, using the internet and old-school ways. You'll get better at talking in front of people so they listen and believe you. We'll teach you how to find the right customers by looking at what they like and how old they are. You'll also learn how to make your marketing plan better by thinking about price, product, and where to sell it. Join us and become a marketing expert!
Apoia's Unique Features
Develop skills
Enhance your practical skills in the areas listed below.
Know Your KPIs Well: Be able to watch and measure how well your marketing is working.
Do Good Market Research: Look at what's new and what customers are doing.
Make Good Plans to Tell People About Your Product: Use the internet and other ways to get the word out.
Give Talks That People Believe: Get people interested and make them want to buy.
Find The Right Customers: Know who you're trying to sell to.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Choose which chapter to start with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can add
You will be able to generate more chapters like the examples below
This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but it offers practical and relevant knowledge for your professional journey.