
Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and enduring course
What will I learn?
Unlock the power of digital marketing with our comprehensive Digital Marketing Crash Course (Basotho Edition), designed specifically for communication professionals in Lesotho. Dive into essential topics like SEO, understanding your target audience, and the basics of digital marketing. Learn how to use affordable tools, email marketing effectively, and create content plans to get the most out of your spending. Improve your skills in social media marketing and learn to design engaging advertising campaigns. This practical, top-quality course is your starting point to becoming a skilled digital marketing expert in Lesotho.
Weekly live mentoring sessions
Rely on our team of specialists to assist you weekly
Imagine learning something while resolving your queries with people already working on it? At Apoia, this is possible
Access to open rooms with various market professionals
Expand your network
Share experiences with specialists from different fields and solve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master SEO: Improve your online presence using local and on-page SEO techniques.
Audience Insight: Study the characteristics and online activity of your target demographic.
Email Campaigns: Develop and evaluate successful email marketing campaigns.
Content Strategy: Develop and share impactful content strategies for your audience.
Social Media: Connect and build communities on important social media platforms.