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Email Writing Course

What will I learn?

Improve your communication skills with our Email Writing Course, designed for professionals who want to master email marketing. Learn how to analyse and improve email campaigns, get better open and click rates, and do A/B testing. Look into email design, how people use emails, and making sure emails are easy for everyone to use. Find out how to divide your audience into groups and create plans that match what your business wants to achieve. Explore different types of emails and write interesting content with catchy subject lines and calls to action that make people want to do something. Join now to become an email marketing expert.

Apoia's Unique Features

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Customize your course workload
Instant feedback on practical activities
Study anytime, no internet connection required

Develop skills

Enhance the growth of the practical skills listed below

Become an expert in analysing email campaigns to make them work better.

Improve open rates by using smart email techniques.

Design emails that look good on any device, are easy to use, and look visually appealing.

Personalise emails by dividing your audience into groups effectively.

Write convincing email content with calls to action that make people want to take action.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Select which chapter to commence with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You’ll be able to generate additional chapters similar to the examples below

This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.