Conversion Funnel Optimization Course
What will I learn?
Sharpen your digital marketing skills with our Conversion Funnel Optimization Course. Get stuck in with improving user experience for e-commerce, become a master with analytics tools to understand how users behave, and understand the ins and outs of conversion funnels. Learn how to set up A/B tests that actually work, optimize how people use the cart and checkout, and improve product pages with great pictures and descriptions that sell. This course gives you the power to make and measure changes that matter, driving conversions and making your marketing a success.
Apoia's Unique Features
Develop skills
Enhance the growth of the practical skills listed below
Master website usability: Improve how people use the site to get them more involved.
Analyze user behaviour: Use heatmaps and analytics to understand what's going on.
Optimize conversion funnels: Understand the numbers to get more conversions.
Conduct A/B testing: Run experiments to keep improving things.
Streamline checkout process: Reduce people leaving their cart and sell more.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Select which chapter to commence with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can include
You’ll be able to generate additional chapters similar to the examples below
This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.