Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Sharpen your digital marketing skills with our Conversion Funnel Optimization Course. Get stuck in with improving user experience for e-commerce, become a master with analytics tools to understand how users behave, and understand the ins and outs of conversion funnels. Learn how to set up A/B tests that actually work, optimize how people use the cart and checkout, and improve product pages with great pictures and descriptions that sell. This course gives you the power to make and measure changes that matter, driving conversions and making your marketing a success.
Weekly live mentoring rooms
Rely on our team of specialists to assist you weekly
Imagine learning something while clearing your doubts with experienced professionals? At Apoia, this is possible
Gain access to open rooms with various industry professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master website usability: Improve how people use the site to get them more involved.
Analyze user behaviour: Use heatmaps and analytics to understand what's going on.
Optimize conversion funnels: Understand the numbers to get more conversions.
Conduct A/B testing: Run experiments to keep improving things.
Streamline checkout process: Reduce people leaving their cart and sell more.