Fundamental Digital Marketing Course
What will I learn?
Unlock the power of digital marketing for your career with our Basic Digital Marketing Course. Get stuck in to important topics like how to see if your marketing is working by using KPIs, changing your plans based on what the data tells you, and getting to grips with different digital marketing channels. Learn to set clear marketing goals, do your market research, and come up with content plans that actually work. This short, good-quality course is made for professionals who want to improve their skills and get real results in the digital world.
Apoia's Unique Features
Develop skills
Enhance the growth of the practical skills listed below
Master KPIs: Learn how to keep track and measure your marketing success properly.
Optimize Strategies: Change your marketing tactics based on what the data shows you.
Analyze Channels: Check out and pick the best digital marketing platforms to use.
Set Clear Goals: Make sure your marketing goals match the overall aims of the business.
Conduct Market Research: Find your target customers and understand what's trending.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Select which chapter to commence with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can include
You’ll be able to generate additional chapters similar to the examples below
This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.