SEO Fundamentals Course
What will I learn?
Master the basics of SEO with our SEO Fundamentals Course, targeted at digital marketing pros keen to sharpen their skills. Get stuck into on-page optimisation by fine-tuning header tags, title tags, and image SEO. Lift your local presence through Google My Business and local directories. Do proper website audits to spot SEO problems and make the user experience better. Learn proper keyword research methods and build a strong backlink strategy. Develop a content plan that uses keywords and checks how things are going, making sure your digital marketing work makes a difference and gets results.
Apoia's Unique Features
Develop skills
Enhance the growth of the practical skills listed below
Master On-Page SEO: Sort out headers, titles, and images for better visibility.
Boost Local SEO: Get your Google My Business sorted and make the most of local directories.
Conduct Website Audits: Find SEO problems and make the user experience better.
Excel in Keyword Research: Use tools to find primary and long-tail keywords.
Build Backlink Strategies: Check the quality and find good places to get backlinks.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Select which chapter to commence with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can include
You’ll be able to generate additional chapters similar to the examples below
This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.