SEO Short Course
What will I learn?
Unlock the power of SEO with our concise, high-impact SEO Short Course designed for digital marketing professionals. Learn how to master backlink acquisition by evaluating quality sources and crafting effective outreach emails. Dig deep into keyword research, analysing search volume, and understanding what people are really looking for when they search. Improve your technical SEO skills with Google PageSpeed Insights and speed optimisation. Learn on-page SEO techniques, including crafting page titles and optimising URLs. Improve your content creation strategies by structuring SEO-friendly blog posts and incorporating keywords in a way that sounds natural.
Apoia's Unique Features
Develop skills
Enhance the growth of the practical skills listed below
Master backlink strategies: Identify and secure high-quality backlinks that really matter.
Conduct keyword research: Analyse search volume and competition with accuracy.
Optimise technical SEO: Improve site speed and performance using tried and tested methods.
Craft on-page SEO: Create catchy titles and meta descriptions so your site ranks better.
Develop engaging content: Write informative, content that’s rich with keywords that keeps people interested.
Suggested summary
Workload: between 4 and 360 hours
Before starting, you can modify the chapters and the workload.
- Select which chapter to commence with
- Add or remove chapters
- Increase or decrease the course workload
Examples of chapters you can include
You’ll be able to generate additional chapters similar to the examples below
This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.