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Marketing Analyst Course

What will I learn?

Take your marketing career to the next level with our Marketing Analyst Course, specially designed for professionals keen to get a solid grasp on data-driven strategies. Delve deep into key performance indicators, learn how to calculate conversion rates and click-through rates, and effectively use data analysis tools like Excel and Google Sheets. Get a proper understanding of channel performance, optimise campaigns to the fullest, and understand ROI like a boss. Craft top-notch reports and present data-driven insights with confidence. Join us to transform your analytical skills and really make a difference in marketing.

Apoia's Unique Features

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Customize your course workload
Instant feedback on practical activities
Study anytime, no internet connection required

Develop skills

Enhance the growth of the practical skills listed below

Master KPI analysis: Track and optimise marketing performance effectively.

Excel proficiency: Analyse data with precision using Excel and Google Sheets.

ROI calculation: Evaluate marketing campaign profitability with confidence.

Insight generation: Identify trends and optimise marketing strategies.

Report crafting: Deliver clear, impactful data-driven presentations.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Select which chapter to commence with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You’ll be able to generate additional chapters similar to the examples below

This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.