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Digital Data Analyst Course

What will I learn?

Take your marketing career to the next level with our Digital Data Analyst Course, specifically made for digital marketing professionals who are keen to use data to make better decisions. You'll become a master at cleaning, preparing, and exploring data so you can find useful insights. Learn how to check if marketing campaigns are working well, improve conversion rates, and properly analyse your return on investment (ROI). You'll also build skills in statistical analysis, including regression and hypothesis testing, and learn how to create easy-to-understand reports for people who aren't tech experts. Join us to turn data into plans that you can actually use and make your marketing successful.

Apoia's Unique Features

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Customize your course workload
Instant feedback on practical activities
Study anytime, no internet connection required

Develop skills

Enhance the growth of the practical skills listed below

Master data cleaning: Change and fix data so you can analyse it accurately.

Analyse marketing campaigns: See how well campaigns are doing and improve your ROI.

Generate actionable insights: Find the most important insights to help with making smart choices.

Communicate data clearly: Create reports that are easy for non-technical people to understand.

Visualize data effectively: Use EDA tools to discover insights.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Select which chapter to commence with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You’ll be able to generate additional chapters similar to the examples below

This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.