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Visual Merchandising Specialist Course

What will I learn?

Boost your retail career with our Visual Merchandising Specialist Course. Get stuck in to important topics like keeping your branding consistent, visual storytelling, and creating brand images that all tie together nicely. Improve customer experiences by using all the senses and having displays that people can interact with. Get a good handle on retail design principles, like how people move through the shop and how to use the space well. Understand how customers think, make good signs, and stay up-to-date with the latest fashion retail trends. Get proper practical skills in colour theory, lighting, and how to put displays together so you can really make your store look the business.

Apoia's Unique Features

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
Online support always available
Select and arrange the chapters you wish to study
Customize your course workload
Instant feedback on practical activities
Study anytime, no internet connection required

Develop skills

Enhance the growth of the practical skills listed below

Get a proper grip on brand consistency: Make sure your visual storytelling is all on the same page across all your displays.

Make the customer experience top-notch: Design retail environments that use all the senses and let people get involved.

Sort out your retail spaces: Use the space properly so people can move around easily and the layout is good.

Understand how customers think: Use what you know about why people buy things and what gets them excited.

Put signage strategies into action: Create digital and graphic signs that really grab people's attention.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can modify the chapters and the workload.

  • Select which chapter to commence with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can include

You’ll be able to generate additional chapters similar to the examples below

This is a free course focused on personal and professional growth. It does not equate to a technical, undergraduate, or postgraduate qualification, but offers practical and relevant knowledge for your professional journey.