Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Improve your communication skills with our Persuasive Writing Course. This is designed for professionals who want to learn how to influence people. Understand how to analyze your audience, learn how to tailor messages, and put in benefits that people will find interesting. Make your writing better by using emotional stories, data, and calls to action that work. Study how to write about products that are good for the environment and use different marketing channels. Get hands-on skills by submitting projects and getting feedback so you know your messages are effective and make people do what you want.
Live mentoring rooms weekly
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Analyze target audiences: Learn about demographics and psychographics.
Craft persuasive messages: Create communication that is strong and has an impact.
Integrate benefits: Show the advantages of cost savings, health improvements, and environmental protection.
Create strong CTAs: Design calls to action that work for different kinds of media.
Utilize marketing channels: Use social media, email, and video to promote your message.