Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Become a pro at Search Engine Marketing with our SEM Specialist Course, perfect for digital marketing professionals wanting to take their skills to the next level. Get stuck into detailed modules on managing your Google Ads budget, doing keyword research, and setting up your campaigns. Learn how to write amazing ad copy, improve how your ads are performing, and understand your data properly. Develop hands-on skills in putting together reports and presenting your findings. Level up your marketing game with top-quality, easy-to-understand, and practical content designed to help you succeed.
Weekly live mentoring sessions
Count on our team of specialists for weekly assistance
Imagine learning while solving your doubts with those already in the field? With Apoia, this is possible
Access open rooms with various professionals
Expand your network
Exchange experiences with specialists from other areas and resolve your professional challenges.
Learning outcomes
Enhance the development of the practical skills listed below
Master campaign reporting: Put together and present insightful campaign reports.
Optimize budgets: Allocate and manage Google Ads budgets effectively.
Conduct keyword research: Analyze competition and use research tools.
Enhance ad copywriting: Craft compelling headlines and calls-to-action.
Monitor performance: Track and optimise key performance indicators.