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Messenger Marketing Course

What will I learn?

Learn how to use Messenger Marketing like a pro with our course for communication professionals. Understand audience analysis and segmentation so you can create spot-on customer personas and target the right groups of people. Get the hang of Messenger platform features, like automated replies and chatbots, to get people more involved. Learn to write messages that sound natural and use personalized calls-to-action. Keep an eye on your campaigns by looking at important numbers and conversion rates. Level up your marketing strategy today, lah!

Apoia's Unique Benefits

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and organise the chapters you want to study
Customise your course workload
Instant feedback on practical activities
Study anytime, no internet required

Build skills

Enhance your practical skills in the areas listed below

Segment audiences properly: Tailor messages to different groups of people effectively, can or not?

Use Messenger features to your advantage: Use chatbots and multimedia to get people engaged, shiok!

Understand marketing data: Use key performance insights to improve your strategies.

Write good messages: Develop calls-to-action that are personalized and get people interested.

Plan campaigns that work: Set objectives and schedule content properly, steady pom pee pee.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but it offers practical and relevant knowledge for your professional journey.