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Fundamentals of Digital Marketing Course

What will I learn?

Learn the key things about digital marketing with our course, made for people who want to be good at it. We'll look at email marketing, how to see if things are working using KPIs, and how to handle money. Keep up with what's new and good ways to do things for small businesses. Get better at knowing who you're talking to, setting goals, planning content, and using social media. Learn about SEO to make your website easier to find. Join now to become a digital marketing expert, lah!

Apoia's Unique Benefits

Online course with lifetime access
Certificate aligned with educational standards
Printable PDF summaries
24/7 online support
Select and organise the chapters you want to study
Customise your course workload
Instant feedback on practical activities
Study anytime, no internet required

Build skills

Enhance your practical skills in the areas listed below

Become an email marketing pro: Make plans and know if your campaigns are doing well.

Check how things are doing: Use KPIs and tools to keep track and tell people the results.

Handle money well: Decide how to spend money on digital marketing and keep track of it.

Know your audience: Find out who you're talking to and what they do.

Make SEO better: Use ways to make your website easier to find and get more people to visit.

Suggested summary

Workload: between 4 and 360 hours

Before starting, you can change the chapters and the workload.

  • Choose which chapter to start with
  • Add or remove chapters
  • Increase or decrease the course workload

Examples of chapters you can add

You will be able to generate more chapters like the examples below

This is a free course, focused on personal and professional development. It is not equivalent to a technical, undergraduate, or postgraduate course, but it offers practical and relevant knowledge for your professional journey.