Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What will I learn?
Master the art of Google Ads with our comprehensive course designed for digital marketing professionals. Learn to create effective ad groups, align campaigns with business goals, and organise keywords for maximum impact. Dive into optimisation strategies, refine keywords, adjust bids, and enhance ad quality. Craft compelling ad copy with engaging headlines and strong calls to action. Understand keyword research, performance metrics, and budgeting to drive success and achieve your marketing objectives efficiently.
Live mentoring sessions weekly
Count on our team of specialists to assist you weekly
Imagine learning something while clearing your doubts with people already working in the field? At Apoia, this is possible
Access open sessions with various professionals
Expand your network
Exchange experiences with specialists from other domains and overcome your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master Google Ads structure: Align campaigns with business goals effectively.
Optimise keywords: Enhance relevance and boost ad performance.
Craft compelling ad copy: Write engaging headlines and CTAs.
Analyse performance metrics: Track conversions and key metrics.
Plan budgets strategically: Align spending with business objectives.